Jason Hope hopes for a better future through technology

Internet of Things, Technology

The Internet of things is the latest technology to hit the universe. It is a relatively new concept that is gaining ground by the day. Many companies and individuals continue to accept the concept as the future of technology. Internet of Things is a concept whereby common devices (electronic) connect with each other and share information that will help them assist each other in the implementation of tasks. As of today, many people are familiar with the concept where one can connect their car to their mobile phones. In such a scenario, it is possible to control your vehicle using a phone. This is now a commonly used feature. This is now the concept of Internet of Things in application. However, this is just the concept in its initial stages of implementation. There is so much more to do with this concept.

With the Internet of Things, it will be possible for one to order a device to prepare breakfast simply by speaking to the machines. It will be possible for your refrigerator to alert you when some items are nearing expiration through  mobile devices. This is the concept we are talking about. In as much as it is mind-boggling, it is a technology that is already being rolled out. Companies are trying as much as possible to bring their resources together and come up with applications that will support the implementation of this technology. It is clear that in the future it will be possible to interact with household devices easily and have them assist human beings to implement some of the tasks.

Another area that will see tremendous growth with the advent of the Internet of Things concept is the healthcare department. There are numerous cases of patients passing on due to emergency cases that remain unattended. This scenario is usually due to unavailability of doctors or nurses who can respond swiftly. However, in almost all cases, the doctors are normally not aware of the cases as they happen. Now with the Internet of Things technology, it is possible to track the health data of every patient. In case there is an emergency, there will be an alert to the doctors or nurses who will be able to address the situation.

About Jason Hope

Jason Hope is normally referred as a futurist. He hopes to predict the direction technology is likely to follow in the near future. Jason is a firm believer that technology has the capacity to change the lives of people. Jason Hope is one of the strongest advocates of the Internet of Things concept. He has published a lot of articles on the direction this technology is likely to lead us to.

Jason Hope is a finance professional and holds a degree in finance. He has been able to blend his business mind with a passion for technology.

About Jason Hope: www.crunchbase.com/person/jason-hope#/entity

Fabletics Continues to Take Advantage of Customer Reviews to Boostits Success

Fashion Industry

In the recent past, the power of the crowd has continually proven to be a significant determiner of consumer purchases. Most clients nowadays make their final purchases based on crowd-sourced reviews and personal recommendations from people they know. Following this change in consumer behavior, most renowned brands such as Fabletics have come up with review-centric marketing plans/strategies in a move to capitalize on the shift.


Since the inception of Fabletics back in 2013, the brand has experienced over 200% growth. It boasts of more than one million paying members and over $235 million in terms of revenue. Shawn Gold, the corporate marketing officer of TechStyle Fashion Group, cited that a considerable amount of this success is owed to embracing the power of the crowd or user reviews.


Consumer Reviews


Customer reviews can promote increased customer retention, improved brand loyalty and consumer acquisition across all industries. Most consumers today lead digital lives in that most of them buy items online. They research enterprises or sellers before making any purchase. For this reason, online reviews have increasingly shaped how such individuals make their shopping or purchasing decisions.


Through authentic customer reviews, a business can promote its bottom line. This increment in revenue results from capturing more clients and improved search engine rankings. Hence, including reviews into a business’ approach to customer service or product offerings earns higher LTV, loyal clients, repeat customers and increased return on customer acquisition investment.


Companies like TechStyle boosts the number of repeat customers through incorporating customer or user reviews into both its product offerings and policies. In fact, Fabletics ensures that it actively gathers, manages and responds to thousands of customer reviews.


Review Options


Review options have considerably increased, especially due to more clients seeking additional reviews. This trend has resulted in the growth of Yelp’s total reviews by 26% as well as growth of Trustpilot’s customer retention by 95%.


About Kate Hudson and Fabletics’ Success


Fabletics, one of TechStyle’s online subscription fashion brands, has grown from a mere start-up into a $250 million enterprise. Despite her lack of business background or experience, the success by the brand would not have materialized without the help of Kate Hudson and her team. Recently, she led Fabletics into celebrating the brand’s first ever partnership with a pop star, Demi Lovato. During the event, the superstar cited that she is not only in love with the company’s clothes but alsowith what it stands for, especially empowering and inspiring women to be the strong and the best versions of themselves.


Despite the challenges that Fabletics faced during its inception such as negative press and quality issues, Kate Hudson still pushed on with the brand. In fact, she was largely involved in making clear communication the focus for the company. To that end, Fabletics not only improved their customer service department but also implemented a new and better data system to make sure that they had the appropriate inventory levels. Aside from the company’s commitment to customer service and quality products, their partnership with TechStyle Fashion Group (parent company) and data-driven business approach have largely fueled their success.


If you are interested in enjoying the benefits of being a Fabletics member, you need to take a Lifestyle Quiz. It will help the company know your fashion tastes and preferences.

Desiree Perez and Roc Nation

Business Leader, Career Success

Jay Z’s $150 deal with live nation comes to an end, providing an open stake in the Rock Nation business, should he not agree to an extension to the contract. speculations have been made as where to continue. Desiree Perez, the executive director of ROC Nation, looks to make a move and capitalize on this opportunity allowing UMG to purchase a stake in Roc Nation. With this move it could open up many opportunities for Jay Z and co. financially in the future.

Having been in the Roc Nation business for a while, Desiree Perez commonly provides the right decisions in progressing the company forward. The successful company contains some of the premier artists in Jay, Z, Beyoncé, and even Rhianna.Being the executive director of a multi-million dollar company isn’t just some easy task. It would seem as the weight and the future of the company is on her shoulders and tough decisions have to be made. For Desiree, the pressure is nothing as she is familiar with being on the big stage of business.

She’s been a close associate to Jay Z for over twenty years familiarizing herself with his type of business. She has many successful accolades under her belt as she is the producer of successful premier for the On the Run Tour: Beyoncé and Jay Z. Desire Perez is a seasoned vet in running the company as she is an incredible negotiator and can calculate numbers significant to progressing the Roc Company and all its affiliates forward.

Heavy Metal Drummer Cassio Audi Moves to the World of Finance

Businessman, Financial Planners

Heavy metal has been one of the most successful genres of music in Brazil since the early 1980s when the new wave of British bands arrived in the South American nation and became an influence on a generation of young people who had lived under the oppressive rule of the previous Brazilian regime. Cassio Audi was one of the new generation of Brazilian heavy metal musicians who would start their careers in heavy metal replicating the sounds and lyrics of their British heroes.

The band, Viper was established in 1985 when a group of fans of British heavy metal groups came together to form the band and begin a journey still moving forward today for some of the members. Cassio Audi was the drummer for the first incarnation of Viper who began life with a few home made recordings released on cassette tape to publicize the early work of the band; released as “The Killera Sword”, these initial two recordings led to the band gaining a loyal live following and a record deal with the Rock Brigade label. Click here to know more.

In 1987, Viper entered the studio to record their first album, a debut becoming known in the music industry as a fine example of the musical skill of the teenagers from Sao Paulo. Cassio Audi was praised for his work on the “Soldiers of Sunrise” album which showcased the various different genres the drummer could work in across the single album. Singer Andre Matos revealed Audi was instrumental in forming the sound of the final track recorded by the group over the course of a single week. The song “H.R.” was transformed from a heavy metal song to the punk genre with the aid of the delicate drumming touch of the highly skilled, Cassio Audi.

Facebook: https://www.facebook.com/public/Cassio-Audi

Lori Senecal’s Global CEO Role at CP+B is Expected to End Late this Year

Advertising Leader

Lori Senecal has made headlines severally as the Global CEO of CP+B because of her exceptional talent. She joined the renowned the ad agency as the founding Global CEO back in 2015. Her unique managerial skills were influential in helping MDC Partners Network grow when she previously served as the company’s president and CEO.

Senecal’s Achievements at CP+B

Senecal will be celebrated, after her departure, due to her role in ensuring that American Airlines signed as a client of CP+B. Chuck Porter, one of the agency’s founders and chairperson, recently released a statement praising Senecal. In the statement, he also pointed out that the Global CEO helped CP+B acquire a client from their competitor, TM Advertising. The competitor had signed American Airlines as one of its principal customers for 25 years.

Porter mentioned that even though Senecal will be leaving at the end of the year, she is currently helping him to develop the ad agency’s future leadership team. The ad agency’s chairperson also said that the two are engaging in critical decision-making processes concerning leadership. Porter referred to Senecal as a truly fantastic partner. He also attributed CP+B’s smart and efficient leadership to her talent.


About Lori Senecal

As Global CEO, Lori Senecal is responsible for the global expansion and growth of CP+B. Her job also entails managing the company’s international satellite offices and focusing on its continued worldwide growth. Due to her ability to execute these roles well, CP+B became a recipient of Advertising Age’s Creativity Innovator of the Year award in 2016. Advertising Age also included Senecal in its list of Agency Executives to Watch in the same year. She previously had membership in Ad Council Board of Directors.

Besides impacting CP+B’s growth, Senecal also worked for KBS as the Global chair and chief executive officer. She developed mechanisms to grow the company’s workforce from 250 individuals to 900 individuals. Due to this exemplary improvement in its workforce, KBS earned several recognitions. These include being listed on Ad Week’s “Standout Agencies” and Crain’s “Best Places to Work in NYC” lists. Before joining KBS, she previously worked as president of New York-based McCann Erickson and McCann Workgroup’s chief innovation officer.


Greg Secker Offers Invaluable Insight on Forex Trading

Forex Trading

Greg Secker is a serial entrepreneur who hails from America. Born in 1975, Secker has been instrumental in forex trading. Through his excellent and invaluable advice on trading, Greg Secker has built an excellent reputation coupled with a huge client base. Perhaps his memorable achievement in trading popped up when he established several trading platforms with the aim of educating traders on successful and aggressive trading methods. Secker is a master in forex trading. He understands the ropes that connect the trade in multiple ways.


Moved by his passion for educating masses on forex trading, Secker established a foundation called Knowledge to Action in 2003. This is an institution that offers training on trading and the channels that yield maximum results. Through this firm, Secker has empowered seasoned and new traders across the world. He believes in sharing knowledge with the aim of making better the society. As an international speaker and mentor, Secker is inclined towards availing several trading platforms for trading. Aside from Knowledge to Action, Secker has established Smart Chart Software, Greg Secker Foundation and Learn to Trade. Through Greg’s leadership, many traders have been empowered with trading skills. His organizations work in unison to provide the best services.


As a man whose past stemmed from humble beginnings, Greg Secker has been a role model to prospective forex traders. His career began at Thomas Cook Firm for Financial Services. In that firm, he was an executive leader trusted with the management of foreign exchange platforms. He then delved into Virtual Trading Desk, a business formed on virtual trading. Secker would enable clients to successfully trade online by monitoring the market fluctuations. Through virtual trading, many clients accessed real-time systems. Greg was later elevated to president of Mellon Corporation, a financial institution.


Greg Secker is an executive entrepreneur. He made his millions at a young age. Having delved into foreign trade exchange straight from school, he established strong entrepreneurial networks coupled with talent and passion. Secker is committed to empowering people through disseminating crucial trading data. To Secker, clients come first. He uses his organizations to educate masses.