Jay Z’s $150 deal with live nation comes to an end, providing an open stake in the Rock Nation business, should he not agree to an extension to the contract. speculations have been made as where to continue. Desiree Perez, the executive director of ROC Nation, looks to make a move and capitalize on this opportunity allowing UMG to purchase a stake in Roc Nation. With this move it could open up many opportunities for Jay Z and co. financially in the future.
Having been in the Roc Nation business for a while, Desiree Perez commonly provides the right decisions in progressing the company forward. The successful company contains some of the premier artists in Jay, Z, Beyoncé, and even Rhianna.Being the executive director of a multi-million dollar company isn’t just some easy task. It would seem as the weight and the future of the company is on her shoulders and tough decisions have to be made. For Desiree, the pressure is nothing as she is familiar with being on the big stage of business.
She’s been a close associate to Jay Z for over twenty years familiarizing herself with his type of business. She has many successful accolades under her belt as she is the producer of successful premier for the On the Run Tour: Beyoncé and Jay Z. Desire Perez is a seasoned vet in running the company as she is an incredible negotiator and can calculate numbers significant to progressing the Roc Company and all its affiliates forward.